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Who We Serve

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The Tractor Zoom Solution Suite

Tractor Zoom

Market your used equipment to a growing audience of qualified buyers across the country, all for free and with little, if any, effort of your part.

Tractor Zoom PRO

Streamline and automate used equipment valuation and pricing decisions with the fastest growing, most transparent farm equipment and heavy machinery database.

Anvil PRO

Deliver a connected customer experience with the only scalable, dealership-specific CRM that seamlessly connects inventory, customer data, and operation workflows.

Explore the Tractor Zoom Solution Suite ▸

Unlock the Power of Real-Time Equipment Values with Tractor Zoom Pro

Streamline your equipment valuation and pricing decisions with the fastest-growing, most transparent farm equipment and heavy machinery database.

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Make confident valuation decisions

desktop view of Tractor Zoom Pro Market Trends

desktop view of Tractor Zoom Pro tractor index

Seamless integration for data-driven organizations

Our solutions combine sophisticated technology and the precision of big data with an accessible, intuitive design. We tailor Tractor Zoom Pro to meet your organization’s needs, ensuring you can independently find value starting from Day One.

Translate data into profitable insights

Don’t drown in equipment data – leverage it. Tractor Zoom Pro translates your data into actionable and prescriptive insights that drive profitable business decisions. Maximize your potential with insights tailored to your organization, equipment, area of responsibility (AOR), or business goals.

desktop animation of Tractor Zoom Pro inventory solution

ACCURATE VALUES

SEAMLESS ADOPTION

Designed for the modern workforce, Iron Comps provides all the accuracy, efficiency, and profitability of a big data platform while still quickly adapting to a business’ preferred processes.

ACTIONABLE INSIGHTS

Sale data on heavy equipment is just that, data. Iron Comps provides value by translating data into actionable insights that can be leveraged to make profitable business decisions.

More than just data software

Tractor Zoom Pro is your partner in streamlining and automating used equipment valuation and pricing decisions. By aggregating data from over 65% of used equipment suppliers in the U.S., you can quickly value, accurately price, and effectively market equipment. See how Tractor Zoom Pro helps identify, filter, or transform equipment sale data and comparables into the information needed to make decisions.