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Who We Serve

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The Tractor Zoom Solution Suite

Tractor Zoom

Market your used equipment to a growing audience of qualified buyers across the country, all for free and with little, if any, effort of your part.

Tractor Zoom PRO

Streamline and automate used equipment valuation and pricing decisions with the fastest growing, most transparent farm equipment and heavy machinery database.

Anvil PRO

Deliver a connected customer experience with the only scalable, dealership-specific CRM that seamlessly connects inventory, customer data, and operation workflows.

Explore the Tractor Zoom Solution Suite ▸

OUR SOLUTIONS

Helping leaders make more data-driven decisions

Iron Comps leverages the power of the fastest-growing, most transparent equipment database. Our solutions not only help streamline and automate used equipment valuation and pricing decisions, they also instill confidence with transparency and traceability into actual comparable sales.

Tractor Zoom Events & Webinars

Upcoming events

Find us at an upcoming event or join one of our webinars for discussions and demonstrations on emerging farm equipment and heavy machinery challenges and how to make the most of your data and technology.

Tractor Zoom for the professionals newsletter

Don't miss out on the latest equipment pricing and supply trends, data-driven inventory management strategies, change management best practices, and more. Plus, stay up to date on all the latest features and product enhancements from Tractor Zoom! Sign up now to have our newsletter delivered straight to your inbox.

On-demand videos & webinars

Our on-demand content provides you access to the latest equipment market trends and Tractor Zoom platform info wherever you are and whenever you want it.

ON DEMAND

Learn How a Data Strategy Helps Dealers and Lenders Optimize Operations

ON DEMAND

Use Tractor Zoom Pro for Equipment Supply & Demand Analysis

ON DEMAND

Predictive Time on Lot and Carrying Cost Demo

Customer Stories

No two businesses are the same, but they all benefit from the digital transformation and transparent equipment valuations Tractor Zoom provides. See how other Tractor Zoom Pro clients are overcoming challenges, streamlining processes, and adding more profit to their bottom line.

See All Customer Stories