Building Trust and Transparency Around Your Data

2/5/2024
At Tractor Zoom, your trust is our top priority. Our commitment to data security and privacy is unwavering, and we want to assure you that your Anvil CRM data remains your data. 

Your dealership owns your CRM data

At Tractor Zoom, transparency is key, especially during our recent acquisition of Anvil App Works. Two fundamental principles continue to guide us when it comes to your CRM data: 
  1. Client Data Ownership: You own your data
  2. Client Control: You have full control over if and how we leverage your data
Your data is a valuable asset, handled responsibly to empower your business success.

Our approach to data management and security

We understand that data security is paramount, which is why our approach is based on industry standards and best practices, with additional third-party validations. As your trusted partner, we safeguard your organization’s data with:

Data privacy & ownership

The confidentiality and integrity of your data are our top priority. You own your CRM data, and we ensure you have access to it at any time. Additionally, our extensive QA process prevents any type of data loss or integrity issue. 

Backup & reliability

Your data is securely stored within world-class data centers certified in modern data management procedures. Our architecture prioritizes security, reliability, and redundancy. 

Cloud security

Our data centers are hosted in a secured server environment that uses a firewall and other advanced technology to prevent interference or access from others. Data is stored on a primary instance with flexible resources for higher availability. In addition, highly redundant carrier-class disk storage and multiple data paths are leveraged to ensure reliability and performance. 

Certifications & accreditations

System and Organization Control is a long-term audit, conducted by independent auditors, that studies a company’s data processing systems to determine whether adequate security measures are in place.
Tractor Zoom has successfully completed a System and Organization Controls 2 (SOC 2) audit and received its SOC 2 Type I and SOC 2 Type II reports, demonstrating our commitment to keeping your data confidential and secure with validated internal controls and processes. Our Platform Partner, Salesforce Inc., also is fully certified to many different standards. You can review those at trust.salesforce.com.

Monitoring

Tractor Zoom monitors service in real time, 24/7/365. Our monitoring not only includes any type of network/hosting issues, but also any type of application anomaly that may cause an issue for our customers. This solution enables us to proactively mitigate any potential issue, large or small, without a customer even notifying us.

FAQs around your data

Who owns the data inside my CRM?

You, as our valued client, own the data. At Tractor Zoom, we prioritize and respect your ownership of the data generated through your use of our platforms, products, and services. organization owns the data. Note, opting out of sharing specific data points may limit your access to products or features that leverage this data.

Does data get aggregated by Tractor Zoom?

Tractor Zoom aggregates data to offer Tractor Zoom and Tractor Zoom Pro users enhanced predictive analytics, market analysis, and personalized marketing and financial products. 
It’s essential to note that Anvil CRM customer data is not aggregated unless explicit written permission is granted by the customer to Tractor Zoom. Your data privacy is our priority.

Does Tractor Zoom obtain consent before aggregating data?

Yes.

Will Tractor Zoom notify its customers when data agreements are changed?

Yes

How do data sharing agreements vary by platform?

See data sharing agreements for each platform here:
  1. Tractor Zoom and Tractor Zoom Pro
  2. Anvil Dealer CRM

What if I have further questions?

We welcome any further questions you may have. Feel free to contact us, and we’ll be happy to provide the information and assistance you need. Your understanding and comfort regarding your data’s security and usage are our top priorities. Contact us anytime for clarification or additional details.

Have additional questions? Contact us anytime.

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