2025 End-of-Year Webinar: How Lenders Are Preparing for the Year Ahead

Gain confidence in valuations and risk heading into 2026

Shifting equipment values and tighter farming margins made 2025 a challenging year for ag lenders — and the decisions made at year-end will set the tone for 2026 portfolios. In this on-demand webinar, Tractor Zoom's Andy Campbell, Director of Insights, breaks down how equipment values, dealer behavior, and market demand evolved throughout 2025, and what it all means for loan renewals and collateral reviews heading into the new year.

It's a practical, data-grounded conversation built specifically for the lending community.

Hosted by: Andy Campbell, Director of Insights, Tractor Zoom
Originally aired: December 18, 2025

What's Covered

• 2025 Year-End Market Recap: Where equipment values landed and how they compare to prior market cycles
• Asset Class Trends: Data across combines, row crop and utility tractors, 4WD tractors, sprayers, and skid steers
• Lender Sentiment Insights: What peers across the lending community are forecasting for 2026 conditions
• Risk Management Focus: Strategies for assessing residual value and reducing exposure in 2026 portfolios
• Portfolio Planning: How to use 2025 performance data to strengthen loan strategies, forecast asset performance, and communicate market context to stakeholders‍
• Practical Takeaways: How current data can inform renewals, collateral reviews, and credit discussion

Who Should Watch

This session is a strong fit for ag lenders and credit analysts managing end-of-year valuations and renewals, portfolio managers and risk officers assessing collateral exposure, loan officers and relationship managers supporting farm clients through a difficult market cycle, and farm credit and banking leaders setting 2026 lending strategy.