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RESOURCES
Insights & Guides to Stay Informed and Ahead of the Market
Blogs
Performance & Strategy
What the Summer Equipment Data Is Telling Dealers — and How to Respond
09 July 2026
Market Insights
June 2026 Equipment Market Update: Falling Supply, Uneven Strength
08 July 2026
Industry Trends
Used Tractor Valuation Research: What Purdue's Data Study Means for Equipment Dealers
30 June 2026
Videos
Embracing AI and Data in Parts Management | Wayne Brozek
February 9, 2026
Inside Tractor Zoom | 2025 Growth
October 28, 2025
Unlocking the Value of Warranty in Equipment Sales | Jacob Bryce
September 22, 2025
Transforming Equipment Dealerships That Last | George Keen
May 22, 2025
Aged Inventory Challenges & Data Utilization | George Keen
May 5, 2025
Enhanced Sales Management for Dealers | George Keen
May 5, 2025
Texas Tough: Moving Equipment After Hurricanes & Economic Downturn | Brad Crist
December 18, 2024
Titan Machinery Used Equipment Management in 2024 & Beyond | Don Aberle
November 13, 2024
AGCO Used Equipment Outlook in the Southeast | John Hoffmann
October 30, 2024
Data Strategy 101 for Equipment Dealers | Timothy Johnson
October 7, 2024
Kubota Dealer & Technology Leader River Valley Tractor | Taylor Carlow
September 13, 2024
A Farmer's Perspective: Building Relationships with Dealers | Quentin Connealy
August 26, 2024
Farmer Buying Behavior: What Dealers & Lenders Need to Know | Brady Brewer
August 1, 2024
Leo Johnson: Dealership Succession Planning & Growth Through Acquisitions
July 19, 2024
Jim Rothermich: Land and Machinery Trends, Data, and Future Prospects
July 5, 2024
Van Wall & Vesel: Hiring Strategy & Talent Development for Dealerships
June 19, 2024
Duane Kautzman: Dealership Strategies for a Slower Farm Economy
June 7, 2024
Hank Mandsager: Leveraging AI as “Actionable Insights” for Dealerships
May 23, 2024
Pilot Episode: What Lies "Beyond the Hood"
May 23, 2024
Jason Hoult: Implementing Gradual Growth at Dealerships
May 23, 2024
Ivan and Brandon Dorhout: Developing Your Workforce and Planning for Succession
May 23, 2024
J.D. Marbury: Equipment Export Processes & Crazy Stories Abroad
May 23, 2024
Jeff Oldham: Leading a Dealership Culture of Innovation
May 23, 2024
Podcasts
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Equipment Trends for July 2026
Combines Top Dealer Worries, Planters Resurge & the $100K–$150K Breakdown | Equipment Trends — Beyond the Hood with Tractor Zoom
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Inside Tractor Zoom With Tyler Lowy
Tyler Lowy has had more software conversations with equipment dealers than almost anyone in the industry. In this episode, he breaks down the Three Ps — People, Process, and Partnership — and what dealers most often get wrong before they ever sign a contract.
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Market Insights for June 2026
Corn has fallen from $5 to $4.19 in five weeks, ag equipment tariffs dropped to 15%, and the Farm Capital Investment Index just hit its lowest level since September 2024. Andy Campbell breaks down what it all means for dealers heading into summer.
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Building Stronger Dealerships from the OEM Side: A Conversation with CNH's Brian Weaver
What does it actually take to build a dealership that doesn't just survive a down market, but actually comes out stronger on the other side? Brian Weaver, Director of Network Development North American Ag for CNH, provides some insight.
On-Demand Webinars
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What the Data Is Telling Us: Industry Impacts on Equipment Valuations
What the Data Is Telling Us: Early Summer Equipment Market Webinar
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Reading the Signals: Ag Credit Trends and Collateral Risk for 2026 – And Beyond
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The Cost of Doing Nothing: Why Acting Now Matters More Than Ever
2025 End-of-Year Webinar: How Lenders Are Preparing for the Year Ahead
2025 End-of-Year Webinar: How Dealers Are Preparing for the Year Ahead
October Equipment Valuation Webinar: Pricing Confidently Into 2026
Moving Used Equipment Best Practices: Dealer Panel Webinar
Tractor Zoom Spring 2025 Data Insights & Market Trends Webinar
Success Stories
How Campbell Tractor Connected Sales & Communications on One Platform
Overall Platform Adoption
83%
Request Utilization
78%
How LandPro Equipment Improved Lead Follow-Up Across 19 Locations
Cross-Department / Location Visibility
100%
Utilization of Request Records
92%
How LandPro Equipment Streamlined Sales Across 19 Locations
CRM Adoption Rate Across Locations
94%
Dealership Locations Connected
19
Join the future of ag & heavy equipment sales
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