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Platforms

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Who We Serve

Resources

Request Demo

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Platforms

Solutions

Who We Serve

Resources

The Tractor Zoom Solution Suite

Tractor Zoom

Market your used equipment to a growing audience of qualified buyers across the country, all for free and with little, if any, effort of your part.

Tractor Zoom PRO

Streamline and automate used equipment valuation and pricing decisions with the fastest growing, most transparent farm equipment and heavy machinery database.

Anvil PRO

Deliver a connected customer experience with the only scalable, dealership-specific CRM that seamlessly connects inventory, customer data, and operation workflows.

Explore the Tractor Zoom Solution Suite ▸

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customer standing at the forefront of equipment lot

INVENTORY MANAGEMENT & INSIGHTS

Maximize Inventory Turn to Grow Market Share

Elevate your inventory management with the Tractor Zoom solution suite. Our inventory management solutions help proactively address the top concerns surrounding your inventory: Knowing what’s available to sell, accessing key pricing data points, and maximizing gross margin and turn.

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HOW YOU BENEFIT

Know your inventory inside out

Tractor Zoom Pro and Anvil Pro inventory management solutions don’t just offer a glimpse into what’s on your lot; they equip your sales team with all the essential and up-to-date information needed to swiftly move units and drive profitability. From machine history to trade-in details, quote frequency, and market comparisons, our dealership intelligence platform covers it all and consolidates disparate business systems to streamline operations and enhance efficiency.

The Tractor Zoom solution suite enables you to do more than mere inventory tracking. We prompt repricing and marketing strategies in real time, ensuring your inventory remains optimized for maximum turnover. This proactive approach translates into accelerated inventory turns, laying the foundation for significant market share expansion.

Provide your team with more than just an inventory management tool; fuel their potential and the trajectory of your dealership’s future.

Unlock sales’ potential

At Tractor Zoom, we understand that informed sales teams are empowered sales teams. With our intuitive Anvil Pro platform, accessing vital information about available units becomes effortless.

In just two clicks or fewer, your team can delve into the status of any unit, from its complete history to open work orders, outstanding quotes, and even recent price changes. This depth of insight arms your team with the knowledge they need to close deals confidently.

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Anvil Pro Inventory Manager desktop animation

Anvil Pro Inventory Manager mobile app view

Access inventory insights in the field

In today's fast-paced environment, managing inventory shouldn't tie you to a desk. Our mobile-friendly interface enables on-the-go inventory management with ease. Whether it's searching for available units or marking a unit as sold, you can keep your inventory updated in real time, ensuring accurate data no matter where you are.

Smart and automated inventory searches further streamline the process, ensuring you find the right inventory precisely when you need it.

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Proactively strategize sales

Real-time inventory visibility isn't just about knowing what's available; it's about leveraging that knowledge to drive proactive sales strategies.

Our Tractor Zoom Pro platform empowers you to identify at-risk equipment before it becomes a burden. By forecasting profitability and flagging units priced outside the market or likely to age, you can make informed decisions to protect your margins and optimize inventory turnover.

Tractor Zoom Pro Inventory Insights desktop animation

Tractor Zoom Pro Inventory Insights desktop view

Streamline your repricing process

Tractor Zoom helps automate the repricing process, ensuring your inventory remains competitive in today's dynamic market.

By analyzing key criteria such as list price, days listed, and likelihood to age, we prioritize the units needing immediate attention. This strategic approach not only keeps your inventory aligned with market conditions but also maximizes your sales potential.

ACCURATE VALUES

SEAMLESS ADOPTION

Designed for the modern workforce, Iron Comps provides all the accuracy, efficiency, and profitability of a big data platform while still quickly adapting to a business’ preferred processes.

ACTIONABLE INSIGHTS

Sale data on heavy equipment is just that, data. Iron Comps provides value by translating data into actionable insights that can be leveraged to make profitable business decisions.

Tractor Zoom Pro App for Equipment Lists in action

See how the Tractor Zoom Pro App helps ag lenders.

I'll make a small price adjustment to ensure I have the right pricing going into the end of the year. Before I was typically writing a bunch of stuff down. Now I'm doing small, $2,000 adjustments, then I'll pause it for just 30- or 60-days so at that time I can reevaluate to see how it's doing. It's wonderful for what we do.

Josh Martin
Used Equipment Manager, Atlantic Tractor