Who We Serve | Tractor Zoom Pro

Discover how Tractor Zoom Pro

can meet your needs

We're helping equipment dealers, financial institutions, auctioneers, and other organizations quicky and confidently value equipment based on real market data in real time.

OUR SOLUTIONS

Helping leaders make more data-driven decisions

Iron Comps leverages the power of the fastest-growing, most transparent equipment database. Our solutions not only help streamline and automate used equipment valuation and pricing decisions, they also instill confidence with transparency and traceability into actual comparable sales.

SOLVING CHALLENGES

Learn why more leaders in ag trust Tractor Zoom Pro

When it comes to identifying the value of used farm equipment and heavy machinery, not all sources of information are created equal. Ag professionals trust Tractor Zoom Pro as the go-to-resource for accurate equipment values and relevant comparable sales based on today's market, not last year's or even last month's.

For Equipment Dealers

Equipment dealerships use Tractor Zoom Pro to move to a more real-time repricing strategy by identifying problem pieces to focus on daily, which enables them to increase equipment turns, avoid margin leakage, and increase profitability.

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For Farm Credits

Farm Credits utilize Tractor Zoom Pro to calculate accurate and timely equipment valuations, monitor how their clients' equipment values change over time to reduce portfolio risk, and standardize valuations to ensure compliance as their regulations continue to evolve.

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For Auctioneers

Auctioneers leverage Tractor Zoom Pro to help set expectations with their sellers on an upcoming sale and to ensure they're staying on top of the latest market conditions to maximize their auction sale potential.

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For Ag Lenders

For other ag lending institutions that support agricultural customers, Tractor Zoom Pro helps confidently identify accurate equipment values or locate relevant comps to support new loans or update existing client equipment assets.

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HOW YOU BENEFIT

Accurate values equal improved efficiency and profitability

Confident values

Improved efficiency

Spend less of your valuable time pinpointing relevant comps, comparing sale data across websites, or manually updating information across countless out-of-date spreadsheets.

Increased profitability

With streamlined equipment valuations, inventory monitoring systems, and fleet tracking processes, teams can be freed to focus on more strategic, impactful causes for the organization.

Tractor Zoom puts you first by empowering your business decisions with equipment insights that are honest, accessible, and actionable.