Podcast
Conversations to Fuel Your Organization's Growth
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How Two CNH Dealers Rebuilt Their Sales Process Around Quoting
CNH dealers Kathryn Hesebeck of Johnson Tractor and Pat McCrabb of J.J. Nichting join Beyond the Hood to explain why the quote is actually the deal, and how getting it right up front wins sales.
New episodes dropping regularly
Join Andy Campbell, Tractor Zoom’s Director of Insights, as he breaks down current and future issues facing ag and heavy equipment dealers.
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How Two CNH Dealers Rebuilt Their Sales Process Around Quoting
CNH dealers Kathryn Hesebeck of Johnson Tractor and Pat McCrabb of J.J. Nichting join Beyond the Hood to explain why the quote is actually the deal, and how getting it right up front wins sales.

Inside Tractor Zoom With Hank Mandsager
AI is everywhere in the headlines. But what does it actually mean for your dealership? Hank Mandsager cuts through the hype and lays out where dealers stand — and where to start.

Market Insights for July 2026
Three dealer consolidation deals in 30 days and the math driving them all. Andy Campbell covers the RDO–True North acquisition, the tariff cut that isn't cutting prices, what 62 dealers said worries them most, and the "purpling" of CNH.

Closing the Technician Gap with AI: John Schmeiser of Vi by visorPRO
Vi by visorPRO COO, John Schmeiser, joins Beyond the Hood to unpack how AI is easing the technician shortage and strengthening dealer service departments.

Equipment Trends for July 2026
Combines Top Dealer Worries, Planters Resurge & the $100K–$150K Breakdown | Equipment Trends — Beyond the Hood with Tractor Zoom

Inside Tractor Zoom With Tyler Lowy
Tyler Lowy has had more software conversations with equipment dealers than almost anyone in the industry. In this episode, he breaks down the Three Ps — People, Process, and Partnership — and what dealers most often get wrong before they ever sign a contract.
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Hear from Andy Campbell, the Director of insights at Tractor Zoom
Andy works closely with equipment dealers to track trends in sales, supply, and pricing, helping them make smarter business decisions.
As host of the Beyond the Hood podcast, he draws on his background as a consultant, college coach, and business management professor to spark deeper, more engaging conversations. Now Director of Insights at Tractor Zoom, Andy brings listeners the latest data on equipment pricing and supply, keeping the dealership community informed and entertained.

Blogs

July 2026 Equipment Market Update: Slower Turns & Split Values

What the Summer Equipment Data Is Telling Dealers — and How to Respond

June 2026 Equipment Market Update: Falling Supply, Uneven Strength

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