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The Tractor Zoom Solution Suite
Tractor Zoom
Market your used equipment to a growing audience of qualified buyers across the country, all for free and with little, if any, effort of your part.
Tractor Zoom PRO
Streamline and automate used equipment valuation and pricing decisions with the fastest growing, most transparent farm equipment and heavy machinery database.
Anvil PRO
Deliver a connected customer experience with the only scalable, dealership-specific CRM that seamlessly connects inventory, customer data, and operation workflows.
Explore the Tractor Zoom Solution Suite ▸
I Need to Stay Competitive Amid Market Conditions
Are changing market conditions causing you to miss out on potential revenue?
Let Tractor Zoom help you
adapt to fluctuating market trends.
IMPACT
Sellers rely on auctioneers to maximize value
Auctioneers who fail to adapt to changing market conditions may not only lose the trust of their clients but also lose their competitive edge to others who are more responsive to market shifts. Failing to stay informed about market shifts can significantly affect your auction business:
- Decreased Revenue: Ignoring market conditions may result in undervaluing your lots, leading to decreased revenue for both you and your clients.
- Client Dissatisfaction: Your clients rely on you to maximize the value of their equipment. Failing to adapt to market changes can lead to dissatisfaction and a loss of trust.
- Negative Reputation: Consistently failing to deliver optimal results can damage your reputation within the industry, potentially driving clients away.
- Risk of Financial Loss: Investing time and resources without considering market conditions can result in financial losses if items sell for less than expected or fail to attract buyers.
Reduced Revenue
›
Increased Carrying Costs
›
Lower Market Share
›
Decreased Cash Flow
›
Reduced Gross Margin
›
WE CAN HELP
Recommended solutions
SOLUTION
Equipment Comps & Valuations
Stay updated on equipment values in today’s market, not last month's or last year's. Easily find relevant comps for your lot by filtering to the exact specs, including model-specific attributes in Equipment Search.
Leverage these real-time comps to supply you with the average auction sale price and trends over time to ensure you’re making pricing decisions based on real-time data.
SOLUTION
Equipment Market Trends
Track market changes effortlessly with intuitive charts provided by Tractor Zoom.
Analyze category- or subcategory-level trends, then drill into individual models to make informed decisions baked on regional comparisons.
Equip yourself with actionable insights to maximize your selling potential.
SOLUTION
TZ AI
Leverage the power of Tractor Zoom AI (TZ AI) within Tractor Zoom Pro solutions to enhance your decision-making process.
Benefit from TZ AI-powered comparables in Equipment Search to identify the most similar equipment based on your search query and filters.
Additionally, Smart Descriptions transforms lot descriptions into searchable filters, ensuring you can find the exact specs, attachments, and more to inform a pricing decision.
ACCURATE VALUES
SEAMLESS ADOPTION
Designed for the modern workforce, Iron Comps provides all the accuracy, efficiency, and profitability of a big data platform while still quickly adapting to a business’ preferred processes.
ACTIONABLE INSIGHTS
Sale data on heavy equipment is just that, data. Iron Comps provides value by translating data into actionable insights that can be leveraged to make profitable business decisions.
RESOURCES
Additional tools for staying on top of changing market conditions
Ready to let Tractor Zoom help you stay informed on the equipment market?
Looking to solve more challenges?
See how Tractor Zoom can help. ▶
Tractor Zoom Solution Suite
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